Adobe Announces Lightroom Mobile for iPhone « Julieanne Kost’s Blog

Julieanne Kost’s Blog | Adobe Announces Lightroom Mobile for iPhone

Indepth tutorials, training, techniques, and shortcuts for working with Adobe Photoshop and Lightroom.

via Julieanne Kost’s Blog: http://blogs.adobe.com/jkost/2014/06/ad.html

What ephemeral offers and that is extremely appealing to brands and advertising is it high level of engagement. Since the photo disappears forever after 10 seconds, you have to pay attention to it.