#DiversifyTheLens: Why Your Brand Should Hire More Female Photographers | A Photo Editor

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#DiversifyTheLens: Why Your Brand Should Hire More Female Photographers

Guest post by Amy Cooper, Owner and Artist Representative at Trove Artist Management The current boom of female-first initiatives is transforming the creative industry, providing opportunities for …

via A Photo Editor: https://aphotoeditor.com/2018/07/25/diversifythelens-why-your-brand-should-hire-more-female-photographers/

The current boom of female-first initiatives is transforming the creative industry, providing opportunities for women to find mentorship, addressing discrepancies in pay, and helping women rally together to drive new policies and practices. Actions such as the 3 Percent Movement, 50/50 Initiative and #TimesUpAdvertising have thrust these issues into the spotlight and gained significant attention and traction.