Nat Geo: We Went ‘Too Far’ in Linking Starving Polar Bear to Climate Change

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Nat Geo: We Went ‘Too Far’ in Linking Starving Polar Bear to Climate Change

“[B]ut there was a problem: We had lost control of the narrative,” writes Mittermeier in a new Nat Geo story for the August 2018 issue. “The first line of the National Geographic video said, ‘This is what climate change looks like’—with ‘climate change’ highlighted in the brand’s distinctive yellow.