Leica Tour: Inside a Camera Company at a Crossroads | Raw File

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Leica Tour: Inside a Camera Company at a Crossroads

Rudi Spiller, CEO of Germany’s Leica Camera AG, has a square jaw and stands as though rooted to the floor. His hair is closely cropped, and behind his rimless glasses his eyes are keen. In opening remarks at a recent press conference trumpeting three new

via WIRED: http://www.wired.com/rawfile/2009/10/leica-gallery/

Wired.com visited the Leica factory in Solms, Germany, before the M9 was released and looked behind the scenes to see how Leica builds its renowned cameras. Here’s a glimpse of the historic company, with photos of its meticulous manufacturing process and the looming digital crossroads that will determine its future.