We are far past the few daily images we saw who were either made to inform or to communicate a brand message. Images that either reflected an existing or depicted a yearned reality. Today, it’s a blur between the two. And only when a photograph challenges our beliefs do we questioned them. Otherwise, it is all the same: An endless flow of unrelated content where images of real violence are jumbled with vacation landscapes and occasional reminders. Photos of our presidents are mixed with those of our cousins, handbags or miracle gadgets, images of floods and devastation appear before ( or after) cute cats, more handbags and some street demonstrations. An endless scroll of content that leaves us unfulfilled enough to keep us scrolling down, endlessly, expecting one will act as a period, making us stop and put down our phones. But that image never appears.