From The Observer:
Colonel Bob Stewart, a British commander of United Nations forces in Bosnia, told the Sunday Times that the MoD had turned a military disaster into a media circus. ‘The released hostages are behaving like reality TV stars,’ he said. ‘I am appalled that the MoD is encouraging them to profit in this way.’
Rose Gentle, whose son Gordon was killed by a bomb in Iraq, said: ‘This is wrong and I don’t think it should be allowed by the MoD. None of the parents who have lost loved ones in Iraq have sold their stories.’
One of the ex-hostages reportedly wanted £70,000 for his story. There were reports that the Royal Marines were planning to sell the vases given to them in their ‘goody bags’ by the Iranians on eBay. The father of one of the hostages said the MoD had suggested the servicemen ‘Go out there, tell the truth and make the money.’
Here.