Notes from a news-site paywall attempt – Boing Boing

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Notes from a news-site paywall attempt

New Zealand’s National Business Review stuck a paywall in front of its website back in mid-July, betting that enough readers would stick around and pay for “quality” that it would…

via Boing Boing: http://www.boingboing.net/2009/11/30/notes-from-a-news-si.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+boingboing%2FiBag+%28Boing+Boing%29

New Zealand’s National Business Review stuck a paywall in front of its website back in mid-July, betting that enough readers would stick around and pay for “quality” that it would make up for the stupendous drop in readership. Looks like they bet wrong. Their traffic plummeted, and traffic to their free competitors skyrocketed

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