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I was recently quoted as saying, “I don’t give a shit” if Instagram has more users than Twitter…
via Medium: https://medium.com/@ev/a-mile-wide-an-inch-deep-48f36e48d4cb
Numbers are important. Number of users is important. So are lots of other things. Different services create value in different ways. Trust your gut as much (or more) than the numbers. Figure out what matters and build something good.