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PhotoShelter shares SEO best practices for photographers, including metadata tips and the Google Image License Metadata program (currently in beta).
via PhotoShelter Blog: https://blog.photoshelter.com/2020/07/seo-best-practices-for-photographers/
Search engine optimization (SEO) for your photography website is more important than ever. If you’re feeling overwhelmed with the work needed to keep your SEO in great shape, you’re not alone.