Photoshop’s ‘Content Credentials’ Embeds Attribution Data into Photos | PetaPixel

Photoshop’s ‘Content Credentials’ Embeds Attribution Data into Photos

Content attribution and verification, embedded into an image at the point of creation.

via PetaPixel: https://petapixel.com/2021/10/26/photoshops-content-credentials-embeds-attribution-data-into-photos/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+petapixel+%28PetaPixel%29

The Content Authenticity Initiative (CAI) was founded by Adobe, Twitter, and the New York Times in 2019 as a way to battle against image disinformation and increase the trust and transparency of content shared online — namely images and photos. In the two years since it was founded, the CAI has expanded to more than 350 members, and now includes Agence France-Presse (AFP) and Nikon.