What more could you have done? You could have competed more effectively. Owens complains about “substitute home pages,” where the Boston.com was trying to take away GateHouse’s readers. There’s a pretty straightforward response to that: if that’s all it takes to take away your community, you’ve failed your community. If the entire value of your site was in providing the headlines and ledes, and someone else copying those headlines and leads causes you to lose the community, you haven’t been providing enough value to that community, and you deserve to lose it. Newspapers have neglected their biggest asset, their own communities, for way too long, and this is another example of that. If GateHouse provided a better service where the value went beyond the headline and the lede, there wouldn’t be concerns about how such “copying” would take away from GateHouse.
