Beyond Perceivable Benefits: Jonathan Worth’s experiment

Worth’s experiment was to see if he could make money by giving his pictures away, emulating Doctorow’s business model in which his CC licensed works circulating online publicize and drive the sales of his books.  While the images could be freely copied, etc., Worth offered 111  editioned prints together with 111 signed pages from a manuscript of Doctorow’s upcoming book “For the Win” on Etsy at sliding prices

Link: Beyond Perceivable Benefits: Jonathan Worth’s experiment