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Link: The ‘Snow Fall’ effect and dissecting the multimedia longform narrative | MultimediaShooter](http://multimediashooter.com/wp/2013/04/21/the-snow-fall-effect-and-dissecting-the-multimedia-longform-narrative/)

“It’s become a verb in our newsroom,” a New York Times graphics producer tells me. “People are now saying, ‘can we snowfall this story?’”