PicScout has pioneered a digital fingerprinting technology called PicScout ImageIRC™ (index, registry and connection platform). Image buyers and creative pros who use PicScout’s ImageExchange™ browser add-on see an (i) icon on every fingerprinted image, anywhere it resides online. Anytime a potential buyer is perusing blogs and social networks, news sites, and even search engine results and encounters an image fingerprinted by PicScout, they see the (i), can click for more information, and click to your website to immediately license or purchase the image. Starting today, 8 million images that are priced for online sales by PhotoShelter photographers will begin the fingerprinting process through PicScout. PicScout makes image buyers happy because the search for new photography that’s ready to license is easier than ever. ImageExchange gives them a path to buy it directly from the content creator on PhotoShelter. PicScout makes photographers (and other visual artists) really happy too, because they now have a new way to attract new buyers, regardless of where their content may reside online.
