Category: Equipment

Myths and misconceptions persist because they’re either compelling or no one bothers to correct them. For photographers, many myths of digital photography arose when trying to draw imperfect analogies to film photography. Given the complex physics behind digital imaging, it’s not totally surprising that some myths persist, but here are a few you might want to be aware of.

Fujifilm made a bombshell announcement in the camera world today by officially revealing the development of its new medium format mirrorless camera. The GFX 50S, the first camera in the new GFX line, is a 51.4 megapixel medium format mirrorless camera.

At first glance, the big news here is the scale of Fuji’s commitment to the platform.  This is no single-camera flash in the pan.  The GFX was announced with !SIX! (count’em, six) lenses, an interchangeable finder, and a reference to the GFX 50s being the “first” camera in line.

This panel on Alternative Photography addresses the increased interest in analog photography in the current digital age. Many photographers, especially artists, find their vision is not well served by current digital photographic practices. Alternative, analog film based and original processes offer a diverse palette for artists who feel digital doesn’t work well with their vision and working methods. Moderated by Geoffrey Berliner with Jolene Lupo, Molly Rapp, and Daniel Estabrook.

Gasquet goes over everything—from recapping the announcement, to actually showing you the camera and describing how it feels in-hand, to talking about the six GF lenses Fuji already has in development for the mirrorless monster

With Photokina coming to a close this weekend, we decided we should look through all of the new product announcements, and highlight our favorite announcements from this year’s giant trade show.

Instead of producing equipment for popular brands, these Chinese companies are now marketing their own brands and selling directly to photographers, cutting out middlemen and price markups.

“The Nikon D850 is the new benchmark in DSLR image quality, with an unprecedented combination of resolution, dynamic range, ISO and processing power,” Nikon says. “The 45.7-megapixel CMOS sensor approaches medium format-level resolution […] This is also Nikon’s first DSLR to incorporate a BSI CMOS sensor, which captures light more efficiently, resulting in a wider dynamic range and low-noise image capture.”

For those who are unfamiliar, the Nikon P1000 is essentially Nikon’s answer to all the amateur photography forum questions asking “If you could have one lens, what would it be?” If you’ve ever stumbled into one of these conversations, you’ll see that it’s a flood of people saying something to the effect of “a 10-2000mm f/2.8 lens”. While a lens of that stature would be impossible both optically and in weight, someone at Nikon was seemingly watching these forums, waiting to pitch their next crazy idea at the next board meeting.

The problem with technology is that it can look dated the older it gets. How good does a VHS tape look on your 4K TV? The same thing can happen with cameras. While 24-megapixel cameras are making great pictures, what they are going to be compared to is about to change… radically. You need to understand how the next generation of digital cameras will affect you, especially if you are a pro or serious amateur.

Introduced in 1988, the Nikon F4 was the world’s first professional autofocus camera, and it made its way quickly into the hands of many working photographers. But despite the incredible leap in technology it represented, it was apparently quickly overtaken by the competition, which built on the solid foundation the F4 offered.

Three hours ago, during the Fujifilm X Summit in Tokyo, Fuji officially announced the development of the X-Pro3 rangefinder. This camera, which was a long time coming, promises better performance in a more durable and lightweight package that should particularly delight street photographers.