Bowens: Yes, We’re Dead, and Chinese Brands Killed Us

Bowens: Yes, We’re Dead, and Chinese Brands Killed Us

It’s now official: Bowens is dead. The well-known 94-year-old lighting equipment brand has officially confirmed that it has discontinued operations, and

via PetaPixel: https://petapixel.com/2017/07/20/bowens-yes-dead-chinese-brands-killed-us/

Instead of producing equipment for popular brands, these Chinese companies are now marketing their own brands and selling directly to photographers, cutting out middlemen and price markups.