Media Websites Battle Faltering Ad Revenue and Traffic – The New York Times

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by

Trent
in

Media Websites Battle Faltering Ad Revenue and Traffic

Changes in technology like ad blocking, and the dominance of platforms like Facebook leave many publishers unsure of how they will make money.

Link: http://www.nytimes.com/2016/04/18/business/media-websites-battle-falteringad-revenue-and-traffic.html?partner=rss&emc=rss&_r=0

The business of online news has never been forgiving. But in recent weeks, what had been a simmering worry among publishers has turned into borderline panic.